Born in 2018 and based in Amsterdam, The footwear brand Yume Yume identifies its target audience in dreamers, those refuse to just passively live the world around them and wants to shape it trough imagination, so that fashion is a real ode to creativity. The philosophy of Yume Yume (Yume is the Japanese term for "dream") translates into shoes with futuristic lines, both voluminous and minimalist, with unexpected details, such as padded sandals in vegan shiny nappa leather or camping shoes that reflect the design of Japanese footwear and introduce innovative technical inserts at the same time.
